Paul Lingenbrink

Chapters

  1. AllAll
  2. SpacesSpaces
  3. Campaigns & EventsCampaigns
  4. IdentityIdentity
  5. Editorial & MotionEditorial
  1. i Students Helping Students
  2. ii Marks for UVU Programs
  3. iii L’Atelier Alpestre
  4. iv Aurelux
  5. v Stratum
  6. vi TraceWeave × KOTN

TraceWeave × KOTN

Class project · Branding II · concept, not affiliated with KOTN

A green TraceWeave × KOTN billboard on a sunlit wall reading From field, to thread, to garment, with three circular photos linked by a pale-gold thread and the line Verified beyond the label: do you trace your thread?

A co-brand that verifies cotton from field to garment, carried from a billboard down to the tag on the shirt.

TraceWeave is a traceability service; paired with KOTN it verifies cotton at stitch level. The mark is a needle drawing a W in one thread, and the same thread runs through the campaign, looping from field to mill to shop. On the product it becomes a hang tag whose back opens the garment’s record.

Project details
Year
2026
Client
Branding II (class project)
Role
Designer
Made
Co-branded logo, billboard, hang tags, woven label
Status
Concept
Two TraceWeave × KOTN hang tags on cotton twine, the green front and the cream back with a QR code, beside a woven ORGANIC COTTON label, a spool of pale-gold thread, a cotton boll and a fold of undyed cotton, in leafy window light.
Hang tags and woven label
The TraceWeave × KOTN logo in cream on deep green: a needle and thread forming a script W inside a circle.
Co-branded mark

All work